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The ROyal Melt

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taste the future

We aim to create a positive change by offering bite-sized impact.

With a range of delicious plant-based food available everywhere, always. With always relevant menu items created for delivery with the hottest products, backed by data driven solutions. That is our recipe for success.



Franchise 3.0

The new way of franchising

Host kitchens, Dark kitchens, Ghost kitchens!?

With the rise of food delivery platforms, a new wave of kitchen operations have been developed that make better use of square meters and kitchen staff. Striving in food delivery is an efficiency game. Products and workflows need to be optimally designed, tested and validated. Working together in an efficient mix both online and offline. We've tested VBB for 4 years and this knowledge and best practices can be yours within weeks.

Welcome home.


Did you know ?

We already convinced thousands of people across the Netherlands to change their life habits, by adding vegan options to their daily food consumption.

This map represents the number of meat-eating customers who ordered from our vegan brands since mid-September 2023.

Join the movement !